Hitman 2’s free Christmas level attracts over 350k concurrent players

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Hitman 2’s player count has been pretty modest. Concurrents peaked at 13,208 – not necessarily terrible, but certainly no special success. But add a little Christmas into the mix and the world goes wild. The game’s special holiday mission is currently free-to-play, and that offer brought a new peak player count of 356,867.

That’s the sixth biggest high in Steam history, right between Grand Theft Auto V and Monster Hunter: World. The player count has since settled down to much more reasonable levels – just over 50,000 as of this post according to Steam Charts – but it seems quite a few people are sticking around for Agent 47’s latest.

Yes, a whole bunch of those players likely logged on to make a few pennies by selling Steam trading cards, but that process happens constantly and most of those games don’t crack the Steam top ten.

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Source: https://www.pcgamesn.com/hitman-2/hitman-2-player-count

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SilkyPosted:

A great bit of marketing, I bet out of those who play the free mission many bought the full game.