Microsoft to open retail stores

Microsoft has recently appointed David Porter Corporate Vice President of retail stores, who has 25 years experience with Wal-mart and 2 years with DreamWorks Animation in 2007. In a recent post on Neowin, a video demonstrated a futuristic fake Microsoft store that took a look into the Redmond head office store. The move to open up a retail store would compete with Apple in the operating system department, and the Sony Store to compete in the gaming department.

In a quote from David Porter, he said:
"There are tremendous opportunities ahead for Microsoft to create a world-class shopping experience for our customers," Porter said. "I am excited about helping consumers make more informed decisions about their PC and software purchases, and we'll share learnings from our stores with our existing retail and OEM partners that are critical to our success."

Not many details have been released about the retail stores opening up or where, but it appears that Microsoft could offer pre-built Windows Ready PC's, Windows 7 and other Microsoft software like Live services, mobile smartphones, their portable media player Zune, Xbox 360 console and games all with a unique user experience in the store.



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