EA Loses $3 Billion On The Stock Market Thanks To Battlefront 2
Month to date, EA’s stock is down 8.5% currently; it is clear that the market has reacted negatively to how Battlefront 2 has turned out for EA. There could be two reasons for this- either investors are unhappy about EA turning off microtransactions (very likely), or they are afraid that the microtransactions blowback will end up affecting EA’s other games, most of which have loot boxes and microtransactions in some form or the other, too (slightly less likely, investors don’t usually think that far ahead).
Whatever it is, on some level, it cannot be denied that the industry has seen, at last, that there can be very real repercussions to trying to push your luck too far with abusive monetization- hopefully this acts as a cautionary tale for others.
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Related Forum: Gaming Discussion
Source: https://gamingbolt.com/ea-loses-3-billion-on-the-stock-market-thanks-to-star-wars-battlefront-2
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Comments
DecyPosted:
FieldingFamous One game not even big caused a 3 billion lost oh my god what if people boycotted cod
I doubt that would effect EA as they don't make cod
I'm sure he knows that LOL.. he was probably meaning if the same thing had to happen with cod.
This is pretty mad tho.. In my opinion they deserve it tho shouldn't be so money driven its actually disgusting.
FieldingPosted:
Famous One game not even big caused a 3 billion lost oh my god what if people boycotted cod
I doubt that would effect EA as they don't make cod
raefonPosted:
About time, EA are money grabbers and pump out shit these days. Micro transactions are BS across all games.
ODSTPosted:
For the record, their stock is still up 39% from this time last year. The gaming community has barely scratched them.
Dover5Posted:
Glad to see this! Fifa UT is becoming worse and worse as well. You will never have a good team unless you're extremely lucky and pack someone of value. The hours that need to be spent to try and make a decent team is unreal
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