5-minute Google outage 40% drop in global website traffic
In Q2 2013, Google reported revenues of $14.1 billion. Doing a bit of division, we can estimate that Google makes about $108,000 in revenue for everyone minute it's actually functioning. Five minutes of being offline cost the company about $545,000 in revenue, assuming that Google gets most of its revenue from the services that went down. For Google, it's not a huge amount of money, but that's roughly what the average American household brings in over the course of a decade.
Additionally, the downtime appears to have caused a global drop in website traffic of 40 percent before spiking back up again once Google was back online, according to GoSquared's analysis. This most likely didn't please website owners who rely on Google to get a decent amount of hits.
It's insane just how much we take Google for granted every day, but we sure do miss it when it's gone. Well, most of us.
Posted:
Related Forum: PC General Forum
Source: http://www.neowin.net/news/googles-5-minute-outage-means-545000-revenue-loss-40-drop-in-global-website-traffic
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Comments
Straighty180Posted:
Carbvn It is truly scary how many people use google as their primary search engine, I saw a world stats counter on the general discussion and it showed the amount of google searches today, and it was such a huge number, and it was going up my the ten thousands every second, truly mind boggling.
yeah i saw that aswell. it was amazing how that number was just from ONE day. i can't think where the internet would be without it ahah
Straighty180Posted:
man that is a phenomenal amount of money. just goes to show you how much influence google has on the internet. still trying to get my head around $545,000 in five minutes...
IlIuminatiPosted:
KatsumiCokesSmet I didn't even notice google was down but that is a lot of money they lost.
5 minutes isn't that huge for them I don't think.
While it isn't a huge deal for a company like goolge $545,000 is still a lot of money
Not for google lol
KatsumiPosted:
Beliefs That is too much money in 5mins
Google sure makes an unbelievable amount of money.. Then again, after five minutes being down there was 40% less internet traffic.
KatsumiPosted:
CokesSmet I didn't even notice google was down but that is a lot of money they lost.
5 minutes isn't that huge for them I don't think.
While it isn't a huge deal for a company like goolge $545,000 is still a lot of money
1017GloGangPosted:
It is truly scary how many people use google as their primary search engine, I saw a world stats counter on the general discussion and it showed the amount of google searches today, and it was such a huge number, and it was going up my the ten thousands every second, truly mind boggling.
CokesPosted:
Smet I didn't even notice google was down but that is a lot of money they lost.
5 minutes isn't that huge for them I don't think.
322Posted:
SuckAmon but anyone can wait 5 minutes then search for what you need.
Exactly, I don't understand how they lose that kind of money though
adds, among other things
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