Microsoft prepared to lower Xbox One price in 2014, says analyst

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Wedbush Morgan analyst Michael Pachter thinks Microsoft is prepared to cut the Xbox One price price in 2014 if sales of the console don't keep pace with the cheaper PS4.

However, following last night's announcement that Microsoft has abandoned its controversial DRM policies for the console, the analyst said he expects Xbox One to sell as many units as PS4, despite its higher price point due to the inclusion of Kinect.

"Microsoft intends to offer a more robust hardware bundle than Sony will offer, and Microsoft is convinced that consumers will ultimately appreciate the value proposition presented by Kinect," Pachter said in a research note.

"Microsoft has not done a particularly good job of communicating the value proposition to consumers, but today's announcement will remove an impediment to the company's ability to get its message across. We are confident that with six months of focused messaging, Microsoft can fully level the playing field with Sony, and we expect the Xbox One to sell as many units as the PS4. If we are wrong, we think that Microsoft is prepared to lower price next year."

Edward Woo, senior research analyst at Ascendiant Capital Markets, told Edge he expects both consoles to sell two million units in 2013, but he also forecast ten million PS4 sales in 2014 compared to just five million Xbox One sales next year.

"I think the consoles are very similar so the $100 price difference will now be very important," he said. "Microsoft will have to explain why the $100 is worth the price. I don't know if they will be successful, though they do seem to have a slight edge with more exclusive software right now."

Woo said of Microsoft's DRM policy reversal: "While this levels things more, I still think Sony, with the $100 price advantage and goodwill from the Microsoft mess, still has the upper hand."

Piers Harding-Rolls, IHS Screen Digest's senior principal analyst and head of games, also told Edge: "We believe price will be the biggest differentiating feature and have slightly adjusted down our Xbox One sales expectation for continental Europe at launch, based on the €100 gap in pricing."

Posted:
Related Forum: Xbox Forum

Source: http://www.computerandvideogames.com/415594/ms-prepared-to-lower-xbox-one-price-in-2014-says-analyst/

Comments

"Microsoft prepared to lower Xbox One price in 2014, says analyst" :: Login/Create an Account :: 118 comments

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RemeAmazePosted:

gtapro151
Julianoz1224
RemeAmaze
Oasis
Oasis
Disorts
RemeAmaze
Sorcery
Oasis Kinect 2.0 is obviously more expensive than the first, it all adds up and if people can't see that well then they deserve a shoddy PS4.


Oh great, another stupid fanboy that doesn't understand that NOBODY wants nor need a Kinect Sensor to begin with.


speak for yourself, need ... no, but want ... yes, if it can enhance the user experience then why wouldn't user's want it

kinect sucks, there is nothing you xbox fan boys can say it is butt and has always been butt. experience my As* nothing is fun about having no option but to use a camera.


Need - yes you do otherwise the console won't work, perhaps you're just finding this out now? I can give you plenty of reasons why you're wrong and clearly misinformed, it's okay, I like teaching.

So as you called me 'stupid' and a 'fanboy' if you want to continue this conversation just PM me and I'll be happy to help with any and all questions. After all I wouldn't want to embarrass you in front of TTG.


Also, have fun with your 44 dollar eye toy!


come on the eye toy has lots of wonderful features, how else can i do window cleaning


Hahahaha! what about smoothing wet cement?


the funny part is i have both kinnect and the 44$ eye toy and eye is way more accurate and you can play gun games and stuff with it kinnect is useless nice kid games for kids and family thats about it


The funny part is your comment was similar to that of a preschool child. Saying things like "you can play games and stuff". flawed grammar and a nice interesting spelling of Kinect, clown

StonerzardPosted:

Quite a lot of people pre-ordered PS4s when the Xbox announced the ridiculous requirements, so they've lost a lot of potential customers. And people like me still won't trust it, the PS4 better not screw up-_-

SorceryPosted:

Not that this matters, most people that plan on purchasing it will have done so by next year anyway.

liamcole123Posted:

pig Ps4 is better in every aspect, why bother microsoft.


Leave, the good folk of the internet have no time for fanboys!

TaigaAisakaPosted:

OmittingCoder Lower it 50 bucks and you're mine.


$50 is what will seal the deal? Lowering the price wouldn't make me change my mind when it came to console. I'm more and likely getting the Xbox One regardless if they change the price or not.

roekzorsPosted:

pig Ps4 is better in every aspect, why bother microsoft.


You don't know that at all. First of all, the PSN on PS3 was godawful. Secondly, you are going to trust them to build a new console with a 'new' network? Atleast microsoft has a good track record going for them.

pigPosted:

Ps4 is better in every aspect, why bother microsoft.

OmittingCoderPosted:

Lower it 50 bucks and you're mine.

neboPosted:

Nah, even if it is lowered by 200 dollars I wouldn't get it. I would rather upgrade my PC

DarkDuoPosted:

pooky177
roekzors
Bes Why do we NEED the kinect, i mean can't we just have an xbox and a controller?


If you could stop a second and think of the cool thing they are doing with the kinect you would realize how much you actually want it. For example, in dead rising 3, the kinect hears surrounding sounds.. and like any other tv zombie show the zombies are attracted to sounds.. so they will sense you easier. That is just awesome.

You know you can always turn off that feature in the game? As for the Xbox off thing, I'm sure it can distinguish it from you Nd the tv and also you can turn off that feature also if your really worried

Sounds cool on paper, what happens when my friends are over and ecide to play music wile I'm trying to play, or what if they really want to see my spine ripped out by zombies and start to yell to make noises? What if it isn't as reactive as they make it out to be and you look like a 4 year old yelling at Dora to look out for Swiper? Whay if you play an online match in COD and people yell over your TV "XBOX OFF!" abd your Xbox shuts off? I don't like being active playing video games because I like to be lazy and enjoy myself. I don't want Kinect, and to me there is a whole bunch of 'what ifs'.