MS Accused of Monitoring Reddit, Posting Positive Xbox One Comments
The user commented "Just thought I'd share something interesting that happened to me this week. I work for a marketing firm in Redmond that has a contract with Microsoft. I can't say specifically which division, but suffice it to say we are not involved with the Xbox."
During a tour the marketing firm was given of Microsoft's complex "We had a semi-formal meeting in one of the larger meeting rooms, followed by lunch and some more touring. At one point we visited one of the Xbox officies, and our guide went off to find a particular manager for us to meet. He was gone for a while, se we were left hanging in the middle of a fairly hectic office for several minutes.
"Just nearby were two guys chatting at one of their PCs, and they caught my attention because they were on Reddit! I realized they were actually talking business."
The Reddit user says the Microsoft employees discussed getting hits on some of their submissions and decided that they should spend the vast majority of their time on Reddit's main gaming forum, /r/gaming. According to the claims the Microsoft employees were downvoting comments en masse and posting positive comments concerning Xbox One.
According to the Redditor's manager Microsoft have just hired a large number of PR staff to perform 'reputation management' for Xbox One. As the name suggests, reputation management essentially involves putting out a good front about a product or company.
There's no way to verify these claims but they're pretty damning if true.
Last night, Microsoft detailed controversial measures relating to online connectivity and used games for Xbox One. Microsoft has cancelled it's E3 media roundtable and one-on-one interviews with their executives next week.
Posted:
Related Forum: PC General Forum
Source: http://www.gameranx.com/updates/id/15269/article/microsoft-accused-of-monitoring-reddit-posting-positive-xbox-one-comments/
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Comments
SubmitPosted:
This is business, I work for a small marketing company and this is regular practice for almost all the big companies. Online perception is an important aspect of the gaming market, Sony and Nintendo have almost certainly been doing this since the launch of their current gen consoles.
OasisPosted:
Wow. Even if it were true, who cares??!
Ms have done a great job marketing their product, for one, it's all anyone is talking about even if the subject sometimes involves haters hating, it's still publicity.
Ms have done a great job marketing their product, for one, it's all anyone is talking about even if the subject sometimes involves haters hating, it's still publicity.
bigchukkaPosted:
They have done this the whole time. They probably have workers on site like this as well
PlusnetPosted:
-LOST- They would not have to do any of this if they just it together and fixed the problems.
Admitting their wrong? They would never.
GoldPeakTeaPosted:
ExoticWolfsCheeseStuffedPizza You don't see Sony doing this for the PS4. Xbox one, you are one big fat can of fail.
Hating on Xbox why? We don't even know if this is true, don't open your mouth either, SOny has revealed very little so far.
Although I don't agree with him, CheeseStuffedPizza is still cool.
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