PS4 to launch at under $400 - analyst
Sterne Agee analyst Arvind Bhatia contests that Sony will have learned from its mistakes when it launched PS3 at $600, which hindered the console uptake in its early life.
"Given that experience, we believe Sony will aim to keep the price point for PlayStation 4 below $400," said Bhatia, via Gamespot.
This supports predictions by Wedbush Morgan analyst Michael Pachter, who estimated a PS4 launch price of around $349, alongside an approximately $399 Xbox One.
Even at that price, Pachter thinks Sony could still make a profit on each console, estimating that it will cost Sony around $275 to manufacture each PS4.
But Bhatia predicts that Sony will target a sub-$400 launch price even if it means taking a loss on each console sold.
Like Pachter, Bhatia also appears to expect the Xbox One to be more expensive than PS4, later adding that a launch price below $400 for the Microsoft console would be a "pleasant surprise".
It has been previously rumoured that Microsoft will launch with a two-tier pricing system; a one-off payment of $500 or, taking cues from the mobile phone business, an initial charge of $300 subsidised by a 24-month commitment of $15 per month - which includes Xbox Live.
Platform holders aren't expected to reveal pricing details at E3 next week, but Microsoft has already pledged to focus its E3 presence on games as oppose to the multimedia it spotlighted at its Xbox One reveal event. While Sony is expected to offer the first glimpse of the actual PS4 hardware.
Posted:
Related Forum: PlayStation Forum
Source: http://www.computerandvideogames.com/411764/ps4-to-launch-at-under-400-analyst/
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Comments
slapshot101Posted:
I think that both consoles will launch at the $399 mark. I don't think one will let the other go cheaper and Microsoft can't go much cheaper then that due to the cost of the Kinect.
DJMarkyMarkPosted:
This makes it even harder of a decision.
A lot of research is going to happen for me to decide which console I purchase.
A lot of research is going to happen for me to decide which console I purchase.
Da_BombPosted:
TopNotchKiNGKiingyyxSkullKing90x Being a strict Microsoft fan I'm very upset with the xbox one. Sorry Microsoft but I'm switching to Sony. 360 is the last console I'm getting from miv rosoft. Ps4 here we come. :)
I agree, I'm ditching the xbox one and moving to sony.
Unlucky microsoft, i guess you thought because it was a new xbox we would all buy it, but obviously that wont be the case when ps4 will be the leading console as of 2014.
Haha, you think Microsoft gives a **** about kissing a couple thousand players? Xbox Live has a million more members than PSN. We pay for Live because it guarantees us no downtime on servers, no network crashes or breaches, full time security of account and personal info, dlc first on Xbox, great console exclusives and more.
I own a PS3 and will be getting a Xbox One and PS4 To accompany my 360 and PS3, but I can honestly say the only thing Sony has to offer is amazing console exclusives and that's it.
General_RaamPosted:
I would guess thats wrong. Considering the Original release of the PS3 was 600 dollars, I know this as I bought one of the very first ones. They later released a 500 dollar console which is the one most people bought.
TopNotchKiNGPosted:
KiingyyxSkullKing90x Being a strict Microsoft fan I'm very upset with the xbox one. Sorry Microsoft but I'm switching to Sony. 360 is the last console I'm getting from miv rosoft. Ps4 here we come. :)
I agree, I'm ditching the xbox one and moving to sony.
Unlucky microsoft, i guess you thought because it was a new xbox we would all buy it, but obviously that wont be the case when ps4 will be the leading console as of 2014.
Haha, you think Microsoft gives a shit about kissing a couple thousand players? Xbox Live has a million more members than PSN. We pay for Live because it guarantees us no downtime on servers, no network crashes or breaches, full time security of account and personal info, dlc first on Xbox, great console exclusives and more.
I own a PS3 and will be getting a Xbox One and PS4 To accompany my 360 and PS3, but I can honestly say the only thing Sony has to offer is amazing console exclusives and that's it.
KiingyyPosted:
xSkullKing90x Being a strict Microsoft fan I'm very upset with the xbox one. Sorry Microsoft but I'm switching to Sony. 360 is the last console I'm getting from miv rosoft. Ps4 here we come. :)
I agree, I'm ditching the xbox one and moving to sony.
Unlucky microsoft, i guess you thought because it was a new xbox we would all buy it, but obviously that wont be the case when ps4 will be the leading console as of 2014.
milkshakemanPosted:
I've always said i'm getting the Xbox ONE first, but I'm starting to sway towards the PS4. I'll end up getting both after a few months probably though. I still think the Xbox is a hell of a lot better than the PS3, even though I currently play my PS3 more because of my friends.
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