EA puts an end to its Online Pass program

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EA has announced it will discontinue its Online Pass program. "Yes, we're discontinuing Online Pass," EA's senior director of corporate communications John Reseburg told GamesBeat in an e-mail. "None of our new EA titles will include that feature."

Reseburg added that "many players didn't respond to the format," despite EA going on record months after instituting Online Passes, reporting it had not seen a "significant" backlash. "We've listened to the feedback and decided to do away with it moving forward."

The Online Pass, a one-time use code required for online play, was first introduced in 2010 with the intent of being exclusive to EA Sports games, though it quickly escalated from there. Online Pass revenue generated between $10-$15 million for EA in its first year alone.

Posted:
Related Forum: Xbox Forum

Source: http://www.joystiq.com/2013/05/15/ea-online-pass-ends/#comments

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"EA puts an end to its Online Pass program" :: Login/Create an Account :: 133 comments

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SCOPosted:

ExoticWolfs So, will you still have to buy online for the games, you just don't get the pass? Or no more paying at all?


Im sure they mean that they are getting rid of the online pass feature completely

ExoticWolfsPosted:

So, will you still have to buy online for the games, you just don't get the pass? Or no more paying at all?

C00KIEZZZPosted:

thank god now we can buy pre-owned ea games without paying for online passes! :D

n3xtstuffPosted:

Get a used game for cheaper then you have to go out and pay 20 bucks for the point card to get one. thanks god they re stopping this..

Bacon1771Posted:

I'm glad to see it out.
I've had so many problems with Season Passes. in BF3,SR3,And FC3. (Saints Row,Far Cry)
EA are real money hoarders though, so I'm not eager to see what will replace the Season Pass.

RojoPosted:

I hate when I buy used games and when I get home and play the game it says a online pass is required to play online. -_-

-Arkange85Posted:

The question is with what type of thing it will be replace with? O.o

doperPosted:

Belkin
doper They are only doing this because they know that the next gen console will not allow used games. They are just trying to look good because they know used games will soon come to an end. Why would they stop something that made them 15 mil a year?


there not doing that, you idiots need to stop saying they are.

anyway about dam time

you are going to feel really dumb when it happens.

IntPosted:

Thank god there stoping this awful thing.

VPSPosted:

doper They are only doing this because they know that the next gen console will not allow used games. They are just trying to look good because they know used games will soon come to an end. Why would they stop something that made them 15 mil a year?


there not doing that, you idiots need to stop saying they are.

anyway about dam time