It looks like the Call of Duty series could be introducing a new subscription service at some point in the future as part of an initiative that Activision is calling "CoD 2.0." In recent years, a number of different live-service games have started to introduce subscription models to add new features and content to titles over time. GTA Online actually revealed just this past week that it was joining this trend as well. Now, it seems like Call of Duty will be joining this trend, although details of how it may be implemented are still sparse.

Mentioned in a recent job listing that was posted on Activision's site, the publisher outlined its plans for what it is referring to as CoD 2.0. "2022 is a stellar opportunity for Call of Duty (CoD), with an extraordinary line up of innovations in curated player experiences, multi-platform game play, subscription-based content, mobile game development, and a move to always on community and player connectivity. We call this 'CoD 2.0,'" the job post explained. " And in the CoD 2.0 era, this leader will extend the CoD brand authentically in ways that engage core audiences and ignite and excite new ones; they will add cultural fuel to CoD marketing overall; they will extend and add meaning to CoD creative ideas."

Based on this description alone, it's not wholly clear when Activision intends to kickstart this CoD 2.0 strategy. Additionally, further details on what the "subscription-based content" that was mentioned in this post wasn't given. However, with Call of Duty: Modern Warfare 2 releasing later this year, we might start to see more of these plans enacted in the lead-up to launch.

It's worth noting that at the time of this writing, Activision has since taken down the job listing in question because the position "has been filled." Whether or not this role was filled or Activision instead just didn't mean to intentionally reveal these details of CoD 2.0 isn't known. Still, it sounds like we should expect to learn more about all of this information soon enough.



Posted: Mar 31, 2022 8:02 am
Related Forum: Call of Duty Forum

Source: https://comicbook.com/gaming/news/call-of-duty-cod-subscription-service-leak/