Lower Call of Duty: Ghosts sales 'not a sign of series fatigue'
Speaking among the pages of this month’s GameInformer, Activision’s head of publishing was asked if the Call of Duty brand was in danger of perishing under gamer fatigue.
He replied, “No,” and added, “We’ve been pretty transparent all year that we think, because of the challenges of the console transition year, that that was likely in the short-term. I think it would be a mistake to conflate the challenges of the console transition year with any indications about the health of the franchise.”
The magazine then asked Hirsberg if annualising the brand has perhaps caused diminishing returns to this pointm and it was suggested that this is a popular view among critics. He replied, “Well no, obviously not – and obviously I don’t agree with the critics there. I know that Call of Duty’s a polarising franchise with some of the critics, and it’s clear to me that not all the critics like our strategy of making a game every year, but thankfully our fans do.
“It’s also clear to me that the critical response doesn’t always mirror the fans’ appreciation of a game. We actually do read the critics’ comments and take them into consideration during our creative process, but we just can’t measure ourselves by that yardstick alone.
“Our most important audience is our fans, so we try to stay laser-focused on making games that they love. If you look at the fact that [Ghosts is] the most pre-ordered game of the year, it’s the most pre-ordered next-gen game of the year, it’s already the number one most played on Xbox Live, and that we’re seeing longer average playtimes than ever before, we’re confident that we’re doing well by the criteria that matter most.”
Is the Call of Duty brand dwindling? How much longer can it keep up this pace? Let us know below.
Posted:
Related Forum: Call of Duty Forum
Source: http://www.vg247.com/2013/12/04/call-of-duty-ghosts-critical-response-doesnt-mirror-fan-appreciation-says-activision/
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Comments
NJH-CVPosted:
I was playing Ghost all the time and was really into it but now I am sorta burnt out on it which is strange because I usually don't get bored of it until 9th or 10th prestige...
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gmlukensPosted:
If Cod continues with these similar game designs then less and less people will buy it
MayuriPosted:
After playing ghosts I realized that I'm only buying 3arc games from now on. It made me think about the development groups that ruined the great games we knew and at the top of that list is 343 industries. So IW really isnt the first to ruin my gaming experience and I dont blame them.
Corn_DogPosted:
daRealRush I haven't bought this game, I don't know if I ever will. But, I do know one thing, Call of Duty: World at War, was and still is my favorite CoD of all time!
WaW was one of my favorites but I totally agree that it feels like IW just isn't making them like they used to. MW2 was my favorite cod but after that I've just become a lot more fond of the Treyarch titles.
MaggardoPosted:
I haven't bought this game, I don't know if I ever will. But, I do know one thing, Call of Duty: World at War, was and still is my favorite CoD of all time!
DreamsPosted:
Johnus I'm disappointed with IW games now, both Ghosts and MW3, I enjoyed BOII just as much as all previous Cods however.
ghosts is actually pretty good and im usually first to say how bad cod is the only other good one is mw2 and cod 4
III_XBOI_IIIPosted:
darkiedarkk bo2 was the best..............3333333
You almost had me there. Good one.
FinancialChadPosted:
I'm disappointed with IW games now, both Ghosts and MW3, I enjoyed BOII just as much as all previous Cods however.
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