PS4 hardware loss will be recovered at launch

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PlayStation 4 is expected to make a loss at launch, Sony has confirmed, but the company hopes to regain some of the outgoings via the new paid PS Plus requirement for online gaming. Launch titles are also hoped to stem the loss.

The quote comes from Sony Japan executive Masayasu Ito, who explained the company’s hopes to Eurogamer. The site also cites unnamed sources who suggest that there will be a $60 loss for each $399 PS4 sold, however, Ito denied the figure when asked if it was accurate.

He could not confirm if more than one launch title would have to be bought to negate the loss, but hoped that each customers’s initial PS4 spend would recoup the sum. He stressed that regardless, PS4 is poised to make a profit quicker than PS3, echoing earlier comments from Sony’s Andrew House.

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Related Forum: PlayStation Forum

Source: http://www.vg247.com/2013/09/20/ps4-hardware-loss-will-be-recovered-at-launch-via-ps-plus-subs-sony-hopes/

Comments

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AlmightyHelixPosted:

Arni how an xbox onw costs 600 dollars in Australia and a ps4 costs 549 dollars and i get kinect with my xbox


PS4 Is 100$ cheaper than the xbox one. Kinect is pointless unless you play games with your family.

TomorrowLandPosted:

At first they said they will be making a profit and now they're saying they're not?

Corn_DogPosted:

I swear, every time I hear something new for the PS4 it just reaffirms my switch to Sony. Now let's wait for some more policy changes from Microsoft.

Michael1321Posted:

Buying games, PS plus etc will easily make that money up

-SkillzPosted:

People have to buy games for them to make money

SwiftPosted:

Okay they will start making money once people start buying the games. people just need to buy 2 games for them to make a profit. Not that difficult.

DissPosted:

Well Sony will make their money back for sure with how expensive games are now.

ArniPosted:

how an xbox onw costs 600 dollars in Australia and a ps4 costs 549 dollars and i get kinect with my xbox

FoxsPosted:

Ohwell, atleast these guys go out of their way for the customers, when Xbox are just money money greedy.

Scared_of_WaterPosted:

That means they'll be making a $40 USD profit with every PS4 sold in Australia.