Microsoft buys Xbone.com

4.6
"Xbone," as an alternative moniker for the Xbox One, sprang from the depths of the internet's hive-mind with such immediacy that it may as well have been included in the console's announcement PR. In fact, the nickname has become so ubiquitous that Microsoft has gone ahead and purchased Xbone.com, according to whois records dug up by the sleuths at Fusible.

We wouldn't say the URL is doing a tremendous amount of positive work for Microsoft, though. Navigating to Xbone.com redirects to a Bing search for the term "Xbone," where the very first entry listed under "Related Searches" is "Xbox One Terrible," as of press time. Whoops!

There's not a whole lot else Microsoft could have done with the domain, however, as having it redirect to anything more official would be like signing off on the term's legitimacy. Under the circumstances, this seems like all the company can do to control the term's usage online.

Posted:
Related Forum: Xbox Forum

Source: http://www.joystiq.com/2013/09/12/microsoft-buys-xbone-com/

Comments

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DissPosted:

Mozilla-Firefox They brought a name they dont like wtf


Yah I really don't understand why they bought it. They said the name made them look bad and it was disrespectful and yet they go along and buy it...hmmm I don't understand?

CraigPosted:

TomorrowLand Buying a name that they don't like?

Wat?


Sounds like what Microsoft would do to prove a point of how rich they are.

DissPosted:

I thought they said the name made their product look bad?!

WageringPosted:

I wonder how much it was to buy, seems like a waste to buy a website that goes to nothing.

MSXPosted:

They brought a name they dont like wtf

UrfPosted:

Belial This is why I love Microsoft. They did this for one of two reasons:
1. So someone couldn't get it and use it to hate on the xbox.
2. To laugh at people. They bought a website of a name making fun of their console just so that no one else could use it to hate


That's actually 1 reason. And XBone doesn't make fun of the console in any way.

BelialPosted:

This is why I love Microsoft. They did this for one of two reasons:
1. So someone couldn't get it and use it to hate on the xbox.
2. To laugh at people. They bought a website of a name making fun of their console just so that no one else could use it to hate

S13Posted:

stoopid microsoft They didnt like it so why buy it?

MentalistPosted:

I thought they found it unrespectfull?

#Logic.

CearnsyPosted:

Buying a name that they don't like?

Wat?