CoD: Ghosts pre-orders 'well below' BO2 due to platform uncertainty
Pre-orders for Call of Duty: Ghosts are "well below" that of last year's Call of Duty: Black Ops 2 owing to 'hesitation' caused by the looming console transition.
Activision Publishing president Epic Hirshberg said in an earnings call today, "As one might expect in this console transition year, pre-orders for Call of Duty: Ghosts are well below the record-setting pace set by Call of Duty: Black Ops 2 last year."
While no figures were disclosed, Hirshberg went on to say the company's "quantitative consumer research" indicates that "hesitation amongst past CoD pre-orderers is primarily due to not knowing which platform they'll be playing on, which is natural at this time in the console transition."
It is unclear whether any other factors, such as generally softening interest, have contributed to the pre-order slump.
On the positive side, Hirshberg noted, "Ghosts pre-orders are over double those of Call of Duty: Black Ops, which is the last time we launched a new sub-brand for the franchise."
He went on to assure that the company has in place "the most aggressive marketing, retail, and digital programs in the history of the franchise" for this year's entry, which is set to arrive on Xbox 360, Xbox One, PS3, PS4, PC and Wii U.
Despite the dip in pre-orders for the next CoD, Hirshberg cl;aimed that Call of Duty's digital sales in Q2 2013 (ended June 30) broke records, growing "over 100 per cent year-on-year".
Black ops 2 sales during the quarter also exceeded Modern Warfare 3 sales during the same period the year prior.
Activision has confirmed a Call of Duty: Ghosts release date of November 5 on Xbox 360, PS3 and PC. The game will be a launch title for Xbox One and PS4.
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Related Forum: Call of Duty Forum
Source: http://www.computerandvideogames.com/422178/cod-ghosts-pre-orders-well-below-black-ops-2-due-to-platform-uncertainty/
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Comments
GourmetPosted:
Efficient Cant Wait To Get Cod Ghosts Defo Staying Off School For It!
Wish I could still do that, but I have to much work now, and I actually have started to really care about my grades, sports, and friends a lot more than my Xbox. I am not bashing you this is just imo.
GourmetPosted:
ShadowBoltDashiepig Call of duty is a childrens game that people are finally growing out of, that is the real reason.
People are starting to realize that it's washed up now. Now I don't know how Ghosts will play out but every year the developers always make claims that their new game will be "game breaking" or some other lies and it never lives up to the hype they give it. Battlefield 4 is the most pre-ordered game for next-gen consoles and honestly that doesn't surprise me, seems like either more people moved over to Battlefield 4 or just that many people have turned away from CoD in general.
I think a lot more people are getting into PC honestly. That is why. Even though it is the Xbox Pre-Orders it just seems like people are starting to figure out that if the PC community loves it then it must be good.
TaigaAisakaPosted:
pig Call of duty is a childrens game that people are finally growing out of, that is the real reason.
People are starting to realize that it's washed up now. Now I don't know how Ghosts will play out but every year the developers always make claims that their new game will be "game breaking" or some other lies and it never lives up to the hype they give it. Battlefield 4 is the most pre-ordered game for next-gen consoles and honestly that doesn't surprise me, seems like either more people moved over to Battlefield 4 or just that many people have turned away from CoD in general.
PlusnetPosted:
Efficient Cant Wait To Get Cod Ghosts Defo Staying Off School For It!
School is much more important than a game.
pigPosted:
Call of duty is a childrens game that people are finally growing out of, that is the real reason.
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