Activision responds to Infinite Warfare being murdered on YouTube

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The first trailer for this year's Call of Duty game, Infinity Ward's Call of Duty: Infinite Warfare, debuted on YouTube on Monday and has since racked up more than 8 million views. But many viewers — hundreds of thousands of them — have expressed their displeasure with the futuristic Call of Duty by giving the video a thumbs-down.

With 370,000 dislikes (and growing), the overwhelmingly negative response has made Infinite Warfare's trailer one of the most disliked videos on YouTube.

Many of the complaints from YouTube commenters center on the futuristic sci-fi bent Infinity Ward is taking with this year's entry. Infinite Warfare features space travel and battles on distant planets, and many viewers have been making unkind comparisons to franchises like Halo and Star Wars, saying they'd prefer a more grounded, realistic Call of Duty. The two most recent Call of Duty games, Black Ops 3 and Advanced Warfare, also featured futuristic settings, but kept the action on Earth.

Another source of negativity is Activision's decision to attach the release of Call of Duty: Modern Warfare Remastered, a made-over version of Call of Duty 4, to Infinite Warfare. Activision says it won't sell Modern Warfare Remastered separately.


according to Activision, there's a bright side to all the attention Infinite Warfare's premiere trailer has been getting.

During an earnings call today, Activision CEO Eric Hirshberg was asked about the mass dislikes flooding Call of Duty's YouTube channel. Hirshberg did his best to stay positive and provide some context. Here's his response:
First of all, you gotta love the passion of gamers. This is an industry like no other and a fan base like no other. We love that our fans treat this franchise like their own and have such strong points of view about it. There just aren't many entertainment franchises on earth that can generate the kind of passion that Call of Duty can... and that's a good thing.

Secondly, of course, we know there are people in our community who are nostalgic for the boots on the ground-style gameplay; that's why we made Modern Warfare Remastered. But we also have millions of people in our community who want to have new innovative experiences in the game each year and Infinite Warfare is going to deliver that.

The good news is this year we found a way to deliver both in one package while keeping our community together. While of course we see the passionate opinions on line, we also look at other measurements and the fact is — while it's very early — pre-orders are off to a very strong start. Views of the reveal trailer ... are up and, in fact, the number of likes per view on the Infinite Warfare trailer are the highest we've ever seen.

We've seen this in the franchise before. The reveal trailer for Black Ops 2, which took the franchise into the future for the first time, had the most dislikes of any reveal trailer we had ever made at that time. And that went on to become our most successful game ever.

Right now, the franchise has never been stronger. We have more people playing Black Ops 3, a game that takes place in the future, with boost jumps and fictitious weapons, than any game in our history.

What we know for sure is that if we always just did what worked in the past and never took any creative risks, we wouldn't have a franchise. The day to worry is the day we stop trying new things.





Posted:
Related Forum: Call of Duty Forum

Comments

"Activision responds to Infinite Warfare being murdered on YouTube" :: Login/Create an Account :: 68 comments

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XeDragHDPosted:

When are people going to realize that COD games now go into development 3 years before release and that once 2 1/2 years pass of working on the game and you put out the trailer and you get bad feedback, you can't just toss your work and magically make a game from scratch in less than a year that is to specs of everybody's wants..

3 years ago the community wanted something like this, now most of us want the classic style COD..
Well guess what, you get both. You can play COD4 remastered then when that starts to bore you (because you always get bored eventually, don't lie) you have Infinite Warfare to go to, and if you don't like that, enjoy your time on BO3 or get BF5.

Me personally, yeah I don't like that it's futuristic and shit but i'm giving it a chance because Infinity Ward is my favorite Development team.
Literally every game made by Infinity Ward I have been so in to whether it be Campaign/Multiplayer/Co-op, but when it comes to treyarch, its just about Zombies to me and that's it. Oh, and did I mention that Infinity Ward is finally getting a chance to do they're own Zombies?

SleepPosted:

AllSkinsNoSkill More people playing than ever. There's 3k people on pc atm and it has mixed reviews


And as Sean said, multiple it by x7 for console users.

Vancouver_CanucksPosted:

I'd assume they say 'millions' of their fans want 'new inovative experiences' to try and suggest to people who aren't happy, that there are a lot of happy people.. In an attempt to persaude people into buying the game because everyone is will.. Apparently.

They seem to be totally disregarding everything fans want and using Modern Warfare's remake as a 'we listened, why are you complaining' type thing whilst they proceed to make a game that they themselves want because of the unlimited potential making it easier. Historically set games will always be more difficult to create but they're 1000x better than far-fetched, completely unrealistic and just down right stupid, futuristic warfare games, with the exception of Halo as they've always been based around that.

FourStarPosted:

Pre orders are more than likely high because of COD4, if they wanted to please both fans they should have just sold them separately, let the people decide instead of forcing a game upon them (They probably would have made more money selling them separately as well).

Mercedes_BenzPosted:

"But we also have millions of people in our community who want to have new innovative experiences" Show me those "Millions" and I mean MILLIONS! Not that two 10-year old who like the futureistic crap.

"Right now, the franchise has never been stronger." It actually a sinking ship, but you're to stupid to realize it.

"Secondly, of course, we know there are people in our community who are nostalgic for the boots on the ground-style gameplay; that's why we made Modern Warfare Remastered." Make it separatly, than we will see how good the IW game sells, compared to COD4 remastered.

AllSkinsNoSkillPosted:

More people playing than ever. There's 3k people on pc atm and it has mixed reviews

SleepPosted:

Rawrrrrrr Eric says more consistent content for Destiny in the future! Go Eric!


What does Destiny have anything to do with this?

PZ7Posted:

I'm really hoping they lose money from this game and that people hate it because it will finally show them that a large part of thier fans do not want space shit and jet packs

THQPosted:

Xerath
THQ Just found out the game will feature a zombies mode, assuming it isn't Exo zombies ( which it more than likely is) I will be ok with getting the game

Yeah the Exo Zombies from the previous game was okay but I didn't enjoy it as much.


I never played it. Didn't like how it was dlc only and I refused for the first time to buy the DLC for a COD

vdannypxPosted:

he says that call of duty love there fans but there making them pay £80 to buy the game that almost every cod fan has been crying out for...