Call of Duty: Raising the cost of playing?
During an interview with Industry Gamer, Pachter pointed to the issue of free online play fostering strong replay factor which, while being good for gamers, is leaving publishers coming up short. In the month of June software sales fell 15%, making it the fourth month this year of declining numbers.
“We think this is a continuing problem,” said Pachter, “and think that unless and until the publishers come up with a business model that appropriately captures the value created by the multiplayer experience, we are destined to see a migration of game playing away from packaged goods purchases and toward multiplayer onli.....
online.”
Enter the Call of Duty series. “We estimate a total of 12 million consumers are playing Call of Duty Modern Warfare 2 for an average of 10 hours per week on the two platforms’ respective networks.”
So what’s a game publisher to do?
“We think that it is incumbent upon Activision, with the most popular multiplayer game, to take the first step to address monetization of multiplayer. It is too early to determine whether that will be a monthly subscription, tournament entry fees, microtransaction fees, or a combination of all three, but we expect to see the company take some action by year-end, when Call of Duty Black Ops launches,” stated Pachter.
What this means for publishers? A large untapped resource of revenue. What this means for players? More fees on the horizon with the potential of new precedents in how online play is dealt with and managed.
http://www.thatvideogameblog.com/2010/07/17/call-of-duty-raising-the-cost-of-playing/
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ghostbusbyPosted:
this just for xbox or for ps3 aswell? cuz if its for ps3 I wouldnt care especially since I dont have to pay for xbox membership fees anyway and as long as its not outrageous ill be fine with it
nmballPosted:
I already payed for an Xbox, hard drive, network adapter, controllers, the game itself, online membership, overpriced map packs, and some overpriced gamer pics(which I really shouldn't have payed for). Now you want me to pay more? Ehhh F|vck you Activision, if this goes thorugh IM DONE WITH CALL OF DUTY
JayMan75Posted:
**** that......i already have a piece of shit xbox that breaks my cods so i have to buy more of them......they already have us paying for live wich ps3 doesnt.....ps3 doesnt break games.......now they want us to pay even more just to play cod.....**** you Activision
nblzPosted:
This isn't going to help if anything there gonna lose more money because people are not gonna pay more just to play mw2. I know ill quit call of duty games if this happens.
SaFcJordaanxDPosted:
As already mentioned the money that we spend to allow us access to Xbox Live is supposed to pay for the complete multiplayer package, if IW go ahead with this people aren't going to pay more money just to play CoD online, they'll just find another fps, there are plenty of them after all. Big mistake if this goes through. :(
XboxBdo13Posted:
Great **** idea. Lets make people pay so no one will pay then Microsoft goes bankrupt just like US! (Infinity Ward's POV.)
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