We have just started getting used to the current generation of gaming consoles i.e. PS4 and Xbox One, but AMD is already hinting at the next generation. Lisa Su, the CEO of AMD suggests that the consoles are running a five to seven year cycle which means we could be seeing the next gen in 2018 at the earliest.

However, there is more that she has shared. In the same statement Su claimed that the current prices of both these consoles are going to be reduced even more in the near future. She did not specify whether she was talking about a specific console or both of the mainstream platforms.

Lisa Su was attending a conference at CES 2016 where she discussed the consoles, their pricing and their future. Here’s the exact statement that she gave:

The consoles work on a five to seven year strategy, that’s the lifetime for these consoles. Without talking about any particular party’s console; there will be opportunities to cost-reduce.

She cited the desire for greater sales numbers as the reason behind potential price drops for the PS4 and Xbox One saying that “consoles tend to be very sensitive to price point, we see that as price comes down console [sales] volume goes up, and that will afford an opportunity to do that in this cycle.”

Moreover, she says that there are going to be technological advancements and upgrades in the consoles that will allow the manufacturers to cut down the price of future shipment models while either maintaining the performance or even increasing it.

What do you make of this, do you think we will get cheaper PS4 and Xbox One soon?

Posted: Jan 11, 2016 10:11 pm
Related Forum: PlayStation Forum