2K's Zelnick: 70% of connected GTA5 players play GTA Online
"Just a few years ago when we put out a product, no matter how big, when we put out a hit we collected our money, we went onto the next," Zelnick said, addressing GTA Online's microtransaction-driven revenue model. "Now what we're finding is we're creating recurrent consumer spending and we have the gift that keeps on giving. I talked about that when we took over Take-Two six years ago. It's nice to see it coming true."
Grand Theft Auto 5 shipped 32.5 million units worldwide as of February, and earned over $1 billion in revenue during its three days at retail. Developer Rockstar Games continues to support GTA Online with frequent content updates, and a new job creation system is set to launch this Friday.
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Related Forum: Grand Theft Auto Forum
Source: http://www.joystiq.com/2014/04/10/2ks-zelnick-70-of-connected-gta5-players-play-gta-online/
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Comments
TSNYCPosted:
The multiplayer is really good just a shame it was plagued with so many problems on release.
DeadMousePosted:
AR15 I only ever played this games campaign. I never really got into the multiplayer.
You should play Multiplayer! its amazing!!!!!!
ZipsPosted:
Event Yeah they definitely need more online features though.
I agree, i feel like ive done practically everything there is to do..
DanimalsPosted:
They always play online. just like in gtaIV there was nothing better to do than to play online
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