Microsoft needs to “win the value argument,” over $499 Xbox One
Speaking with GI International, Hirshberg said it’s up to Microsoft to “win the value argument,” but for now, the “win goes” to Sony for it’s lower price.
“If you do a focus group of a gazillion people and you show them two prices for two competitive products, 100% always prefer the lower price,” he said. “I think from a first impression standpoint the win goes to Sony, at least as it relates to pricing. Microsoft is going to have to win the hearts and minds and convince people that the higher price point is worth it, and that it provides really meaningful capabilities that will be meaningful to consumers. And it’s a long game, so I am sure that’s what they intend on trying to do.
“I feel they have to show why that’s a good thing and why it’s worth the premium and deserves inclusion and why it’s something that gamers are going to come to really value and appreciate.
“It’s going to be a fun battle to watch, but I think they definitely have to win hearts and minds in terms of the value of it.”
Xbox One and PS4 are both due sometime in November.
Posted:
Related Forum: Xbox Forum
Source: http://www.vg247.com/2013/06/26/microsoft-needs-to-win-the-value-argument-over-499-xbox-one/
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Comments
EulerPosted:
BDBReeve if there were separate bundles life would be easier for people.
I know right, most people dont even want the Kinect. I want to be able to play without the kinect like old times.
Same here, the Kinect is something that is not necessary to the gaming experience that the majority of people want!
EulerPosted:
imgur It would be no issue without the stupid Kinect...
Exactly, put the kinect up as an optional extra, problem solved!
EulerPosted:
ShadowBoltDashielelReevelelimgurBDB I wont even use the Kinect like 99% of the customers, why not make 2 bundles?
Because they designed the new Xbox to use the Kinect at all times...
which I think is pretty stupid, I would prefer just a controller
That is the dumbest thing ever, im sure they will make a diffrent bundle without the kinect in the future
I doubt it because it's a "core part of experience" like, I don't even have room to use a kinect -_-
They might make a separate console in the future. I'm sure if a lot of people complain about it on release day, they will take into consideration on making another Xbox One that doesn't require the Kinect.
I hope so, because I probably would barely use the kinect, I would much rather not get the kinect with it and save $100.
EulerPosted:
To be honest, both the Xbox and the PS4 will both be amazing consoles and will both sell extremely well. People need to stop going crazy about which has sold more, it doesn't matter.
TaigaAisakaPosted:
lelReevelelimgurBDB I wont even use the Kinect like 99% of the customers, why not make 2 bundles?
Because they designed the new Xbox to use the Kinect at all times...
which I think is pretty stupid, I would prefer just a controller
That is the dumbest thing ever, im sure they will make a diffrent bundle without the kinect in the future
I doubt it because it's a "core part of experience" like, I don't even have room to use a kinect -_-
They might make a separate console in the future. I'm sure if a lot of people complain about it on release day, they will take into consideration on making another Xbox One that doesn't require the Kinect.
ReevePosted:
lelReevelelimgurBDB I wont even use the Kinect like 99% of the customers, why not make 2 bundles?
Because they designed the new Xbox to use the Kinect at all times...
which I think is pretty stupid, I would prefer just a controller
That is the dumbest thing ever, im sure they will make a diffrent bundle without the kinect in the future
I doubt it because it's a "core part of experience" like, I don't even have room to use a kinect -_-
Exactly *Stubs toe on coffee table*
neboPosted:
ReevelelimgurBDB I wont even use the Kinect like 99% of the customers, why not make 2 bundles?
Because they designed the new Xbox to use the Kinect at all times...
which I think is pretty stupid, I would prefer just a controller
That is the dumbest thing ever, im sure they will make a diffrent bundle without the kinect in the future
I doubt it because it's a "core part of experience" like, I don't even have room to use a kinect -_-
ReevePosted:
lelimgurBDB I wont even use the Kinect like 99% of the customers, why not make 2 bundles?
Because they designed the new Xbox to use the Kinect at all times...
which I think is pretty stupid, I would prefer just a controller
That is the dumbest thing ever, im sure they will make a diffrent bundle without the kinect in the future
neboPosted:
imgurBDB I wont even use the Kinect like 99% of the customers, why not make 2 bundles?
Because they designed the new Xbox to use the Kinect at all times...
which I think is pretty stupid, I would prefer just a controller
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