Battlefield 3 Reaches 1.5 Million Preorders

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Battlefield 3 has exceeded 1.5 million pre-orders, according to findings by Sterne Agee financial services firm.

Sterne Agee analyst Arvind Bhatia says that EA revealed the figure earlier this week, and that the publisher is confident Battlefield 3 will receive huge sales.

"Management remains optimistic that the title has potential to exceed sales of its predecessor (Battlefield Bad Company 2), which has sold through 9.5 million units life-to-date," Bhatia said.

Bhatia says EA is also optimistic that Battlefield can keep up with Call of Duty: Modern Warfare 3 this fall.

"The combined marketing dollars for BF3 and Call of Duty: MW 3 could reach $100 million this year. The two week head start for BF3 versus CoD will facilitate a big launch for BF3," he said. "Once CoD launches, there would be a natural slowdown in sales of BF3. Then, at holiday, momentum for BF3 should rebuild. BF3 is expected to have a long tail as more digital content is introduced over time."

The large pre-order response to Battlefield 3 may be due in part to its inclusion of a free map pack.

"Note that BF3 will include a map pack if the game is pre-ordered," Bhatia added. "This $15 to $20 value should be a big incentive for customers to pre-order BF3."

Source: http://uk.pc.ign.com/articles/119/1195817p1.html

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"Battlefield 3 Reaches 1.5 Million Preorders" :: Login/Create an Account :: 22 comments

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BanKsyyPosted:

4GCupcake **** battlefield its terrible dice sucks and they are **** they coppy a bunch of games and the graphics suck the people look fake as **** its just the worst franchise ever
Congratulations on writing a clear and fact-based argument. You raised many valid points. Please keep up the good work.

4GCupcakePosted:

**** battlefield its terrible dice sucks and they are **** they coppy a bunch of games and the graphics suck the people look fake as shit its just the worst franchise ever

xkilo23xPosted:

ChicanosCanHop I'm not a fan of FPS because of two things:
1. The Gears of War series
2. CoD
But I have played the multiplayer demo of BFBC2 before, I might get this game.

Gears of War is third person. Also CoD used to be fun then try hard teenagers and clans came in and they would shoot down verbally and through gameplay. Just about every other game isn't like that.

xkilo23xPosted:

Poetic
Icy-TankJr BF3 is gonna try to be just like cod. There gonna add DLC in BF3.

Why would they want to be like cod? The makers hate cod.. Also, bc2 had DLC.. whats the problem with DLCs?

Battlefield 1942 had three add ons but that was before DLC. So did Battlefield 2 three add ons on a disk. Every Battlefield except Battlefield Heroes and Free to Play has add ons and the latest (the Bad Company games) have it as a downloadable content.

luvdathuglyfePosted:

Icy-TankJr BF3 is gonna try to be just like cod. There gonna add DLC in BF3.


Dumb ******

CastleCrashersPosted:

Icy-TankJr BF3 is gonna try to be just like cod. There gonna add DLC in BF3.
Lol what kid? like every game has dlc now. GTFO Battlefield Forums and News posts if you have nothing to do but spam

United501Posted:

Icy-TankJr BF3 is gonna try to be just like cod. There gonna add DLC in BF3.
This kid always hates on every BF3 post. Hes just mad. Probably isn't even good at CoD anyway.

DRoseMVPPosted:

Icy-TankJr BF3 is gonna try to be just like cod. There gonna add DLC in BF3.

Tha battlefields have always had DLC. Battlefield will never be like CoD, it will always be better than CoD.

SlightlyPoeticPosted:

Icy-TankJr BF3 is gonna try to be just like cod. There gonna add DLC in BF3.

Why would they want to be like cod? The makers hate cod.. Also, bc2 had DLC.. whats the problem with DLCs?

LaceyPosted:

BF3 is gonna try to be just like cod. There gonna add DLC in BF3.