Analyst Explains Why PS4 and Xbox One Sales Aren't Slowing Down

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The PlayStation 4 and Xbox One may be over five years old, but each are still selling steady, and really haven't showed too many signs of slowing down anytime soon, though the release of the next Xbox and PS5 will surely artificially cut the consoles off.

Normally as consoles age, they start slowing down pretty substantially, but the Xbox One and PS4 are still posting big numbers each month, at least in the United States. Other regions, such as Japan, are another story.

Why is this? Well, according to industry analyst Michael Pachter, it's pretty simple: well-placed discounts, general cheap pricing, smart bundle usage, and of course, because of a plethora of great games to play on each.

“Well, obviously there’s greater demand, there’s really good games, there’s some bundles,” said Pachter while speaking to GamingBolt. “You’re getting some pretty good games thrown in, on the Switch in particular -- Mario Kart was thrown in for free, which is a pretty big deal. And none of them are particularly expensive. I think the Switch is pretty expensive at $299, but the other two guys are pretty consistently priced at that or below, with giant libraries of content, so it makes sense.”


Pachter also notes that the phenomenon that is Fortnite probably helps a bit as well.

“I think even Fortnite become quite a popular game has had an impact," said Pachter. "You’ve got parents that are reaching down now and buying consoles for their nine year-old kids, and they weren’t doing that before.”


As you may know, the PlayStation 4 is closing in on 100 million units sold, while the Xbox One is suspected to be somewhere between 40 and 50 million. And they still have probably about 2 years left on the market before the next-gen systems arrive. So as you can see, it's been a great generation for both, more so Sony though. And there's a ton of factors contributing to this, including the ones Pachter notes.

Anyway, as always, feel free to leave a comment letting us know what you think. Why have both consoles been so steady in terms of sales? How much do you think the release of a PS4 Pro and Xbox One X helped?

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Related Forum: Xbox Forum

Source: https://comicbook.com/gaming/2019/01/13/ps4-xbox-one-sales-analyst/

Comments

"Analyst Explains Why PS4 and Xbox One Sales Aren't Slowing Down" :: Login/Create an Account :: 6 comments

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JasonPosted:

There right, they do discounts at the right time where buyers can't go without buying it. Them bundles be eye catching and just because they are limited or we see a free game included, we can't say no to it. It's a genius move buy them both.

RedactedPosted:

Games like Spiderman and God of war deffo helped PlayStation sales

MissPosted:

I think if you understand basic economics you could figure this out. Don't really need an analyst..

MikePosted:

i dont get how it say's "I think even Fortnite become quite a popular game has had an impact," said Pachter. "You've got parents that are reaching down now and buying consoles for their nine year-old kids, and they weren't doing that before" like how has fortnite changed that people have always been buying young kids console's... smh

XeCookiePosted:

Maze Well if you start a console out at $500 dollars and a few years later it's down to 200 and even less in some cases, you get people that buy the console. Like they said, lots of little kids getting them and that wouldn't be true if they are 4 or 500 dollars.


This is an important factor but just to add that the OG consoles were more expensive then the now $200-$300 Xbox One S* and PS4 Pro* (Emphasizing the S and Pro) For a cheaper cost you get a better deal if you just wait a few years.

MazePosted:

Well if you start a console out at $500 dollars and a few years later it's down to 200 and even less in some cases, you get people that buy the console. Like they said, lots of little kids getting them and that wouldn't be true if they are 4 or 500 dollars.